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Pat MacFie

Global Director Design & InnovationIndigo

New Zealand

Member Since September 2021

Skills

Start-Ups
Entrepreunership
Social Media

About

I am a creative leader and expert in enterprise level marketing, digital and content strategy for global brands. I've built and led high performing global creative teams and have partnered with several premium global brands leading the design and implementation of digital innovation, content and customer growth strategies. I recently exited the role which I created at Xero as the Global Director of Media at Xero to take up my new position as Director Global Design and Innovation @Indigo

Published content

10 Ways to Leverage Awards and Accolades to Improve Your Online Brand

expert panel

Celebrate your big win while also earning your audience’s trust. Winning an award is a momentous occasion for any business or entrepreneur — and certainly cause to share with everyone you know. But this win doesn’t just have to be about celebration; it’s also a great opportunity to raise your brand’s status in the eyes of your customers. With these awards to back up your company’s credibility, potential customers will be more likely to view you as a quality, trusted source and be more willing to give you their business. But to truly leverage these accolades, you’ll first need to consider these tips recommended by the members of Rolling Stone Culture Council for how to use these awards to improve your online brand.

Company details

Indigo

Company bio

Indigo is a global design and Innovation Company. We work with ambitious companies to help them grow and innovate, and create our own products and services in response to seismic shifts in the way that humans interact with technology and media to create value in their everyday lives. Website

Industry

Entertainment

Company size

11 - 50

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