Member Since September 2021
Accomplished marketing executive in emerging industries including, cryptocurrency, regulated cannabis and online gaming with success in B2B and B2C markets. Skilled in developing and launching new products, devising successful go-to-market strategies, improving customer experience and leading business transformation. Ability to drive long-term marketing and product strategies, ensuring successful execution. Highly adept communicator with excellence in liaising with political influencers, celebrity talent and external/internal stakeholders. Flourish with ambiguity and marketing in various interstate and international regulatory environments. Orthogonal/lateral thinker, focusing on redefining challenges as creative opportunities and incorporating quantifiable data with qualitative understanding. Passion for cultivating collaboration and mentoring leaders for future success.
Diversity isn't always visible, but the way you support it should be. Diversity, equity and inclusion (DEI) has always been a topic of concern in the world of work, but it has recently become a major priority for many organizations, with about 79% of them stating they’re planning to dedicate more of their budgets to DEI efforts in 2022. However, it’s likely that these companies will approach DEI in different ways. There are a myriad of ways to support diversity, equity and inclusion in business — especially as a business leader. To help give you some ideas of where you can start, 11 members of Rolling Stone Culture Council share the ways in which they’re working to create and encourage more diversity in their particular business niche or industry and why that’s so important to do.
Running a business shouldn't always be about selling. The holiday season is all about giving, and just because a business is for-profit doesn’t mean it can’t participate in doing a little good for its community. Whether their focus is on local communities or a larger cause, businesses big and small can do their part to show their customers (and their employees) that they care. As business leaders in the culture space, the members of Rolling Stone Culture Council understand how important it is for businesses to come together with their communities, especially during such a charitable time. Below, they recommend 10 ways other culture businesses can give back this holiday season and bring a little cheer to others.
AMNESIA is a powerful influencer marketing solution designed for scale in the cannabis industry. We collaborate with brands and influencers to create meaningful content for the cannabis market, elevating the industry, influencers, companies, and community. By connecting brands with cannabis-friendly, not just cannabis-only influencers, to provide education and create brand awareness within mainstream audiences, we help our customers create their audiences and acquire new customers. I AM brand. We help brands define their voice and aesthetic, providing the resources they need at scale to set themselves apart and promote that message through our network of cannabis-friendly influencers. I AM influence. Influencers are integral to the cannabis industry and we’ve created an environment for them to thrive and continue their creative work. I AM cannabis. Cannabis is a powerful agent of change in society, communities, politics, healthcare and recreation. We believe in being a part of the movement to be the positive change we want to see in the world.