Do I Qualify?
Danielle Sabrina's avatarPerson

Danielle Sabrina

Founder/Celebrity PublicistSociety22 PR

Los Angeles Area

Member Since September 2021


Public Relations
Marketing Communications


Celebrity publicist and brand strategist Danielle Sabrina started her career on Wall Street as one of the youngest equity traders at just 19 years old. After a successful corporate career, she went on to found her media company Society22 PR, a hybrid PR agency ranked the 5th Best Company in America by Entrepreneur Magazine. Danielle is also known for her work helping her clients move through funding rounding rounds, from seed to IPO/SPAC. Her experience with a diverse client base - which includes Consumer Brands, Tech, Health Tech, FinTech, Health & Wellness, Influencers, NBA/NFL players, and celebrities has garnered Danielle the reputation of being one of the most sought-after publicists and strategists in media. Her thought leadership has been featured in Forbes, Entrepreneur Magazine, Inc., Huffington Post, and many others.

Published content

My Tips for Launching Your Next Music Release


When you’re ready to release new music, it can be a lot of work.

How to Approach Crafting Pitches for Press Coverage


This is a process that takes time — as it should.

Aiming for Explosive Business Growth? 11 Points You Should Be Concerned About

expert panel

Sometimes scaling quickly isn't the best path forward. While it's every company's hope to grow, what many companies may not realize is that quick, explosive growth might not actually be the best way to scale. Though some companies may not have a choice if they experience sudden “overnight” success, those actively looking to skyrocket in popularity and sales need to consider a few important points first. Below, 11 business leaders from Rolling Stone Culture Council list some of the points an entrepreneur should be concerned about if they’re looking to grow their company quickly, and offer their best tips for scaling successfully in the long term.

Eight Lessons These Entrepreneurs Learned From Their Toughest Business Situations

expert panel

You can’t grow your business without facing a few obstacles along the way. Leading a business often comes with its own unique challenges, some more difficult to navigate than others. What separates great leaders from good ones is the ability to face those challenges, overcome them and come out stronger and wiser on the other side. No matter the challenge, there’s always a lesson to be learned that can either overwhelm you or help your business grow. But learning those lessons can often be a challenge in itself. Below, a panel of Rolling Stone Culture Council leaders detail the lessons they’ve learned from some of the most difficult business situations they’ve faced and how they became all the wiser for it.

10 Barriers Keeping Businesses From Becoming More Eco-Friendly (and How to Overcome Them)

expert panel

In order to appease their customers, company leaders will need to shift their mindsets. The demand is clear: The next generation of consumers wants more eco-friendly businesses. And yet, not every business is on board, continuing to roll out products made with nonbiodegradable materials destined for landfill or approving unsustainable supply chain practices that hurt more than just the environment. So what’s keeping current businesses from implementing more sustainable, eco-friendly practices and products? To shed some light on the issue, a panel of Rolling Stone Culture Council members each share one factor they believe is holding many company leaders back from developing a more earth-conscious approach to business.

Eight Ways a Business Can Build Community by Leveraging User-Generated Content

expert panel

To build a community of fans, you’ll need to hand them the reins. User-generated content (UGC) by definition is that content which is created by fans of a particular brand or product. And when a brand features content created by the fans for the fans, it can encourage other users to generate content too, eventually leading to an engaged community of loyal customers. To properly ignite this chain of events, however, companies will have to put in some initial legwork. Below, a panel of Rolling Stone Culture Council members share ways in which their businesses build community around user-generated content and how any business can follow suit.

Company details

Society22 PR

Company bio

Ranked #5 Best Entrepreneurial Company in America by Entrepreneur Magazine, named Clutch's leading PR agency for reputation management and corporate communications. We connect the world of business development, marketing, and public relations. Our success through the years has gained the trust of many high-profile clients, professional athletes, and celebrities who look to Society22 PR to incubate new ideas, create buzz and develop strategic partnerships. "By far the best business investment I have made. When a business takes the time to understand your needs and the direction you want to go in, that's the best start ever. In just a few short months of working with Society22 PR, I have stepped outside the box to create big changes for our business. Massive growth awaits us…" NYC Business Owner "Results. This is all that I can say about Danielle and her services, and she produces results. I sought PR for one of my ventures, and within 10 days an article was produced in a major business publication. I have sadly found that results in this space are what separates good PR firms from those that over-promise and under-deliver." Aclyd Project (Blockchain) Over 97% of our clients get featured in top-tier publications due to our team's ability to strategically develop A++ thought leadership, as well as our deep editorial knowledge. Society22 PR also invests in the most comprehensive data science and AI-driven analytics software on the market to ensure we can keep a pulse on our clients and their competitors.



Area of focus

Public Relations
Brand Marketing
Media and Entertainment

Company size

11 - 50

This member is no longer active.

Are you a business founder with a passion for influencing culture?

Click below to learn more about membership and publication opportunities on
Check out the CommunityDo I Qualify?
Rolling Stone Culture Council is a vetted professional network of influential business leaders in the music, entertainment, media, food & beverage, fashion, sports, gaming and cannabis industries.