Speaker - Entrepreneur - Futurist - Activist Igor Beuker
Member Since March 2021
A misfit on a mission In the space of 25 years, Igor was kicked out of professional football and went from a University dropout to a radical marketing visionary and modern-day serial entrepreneur. He has become one of the prominent speakers in the international business speaking circuit. In the spotlights Igor is a top marketing innovation speaker and futurist known for his foresight on trends and technologies that disrupt business, economy, and society. Described by audiences as “Burning Man Meets TED.” Behind the scenes A social entrepreneur with 5 exits and angel investor in 24 social startups. Advisory board member at revolutionary tech/media companies, Hollywood sci-fi think tank member, award-winning marketing strategist for brands like Amazon, L’Oréal, Nike, and Unilever, and a futurist for Fortune 500s. Purpose-driven leadership Notorious for his energetic, bold, witty, and purposeful personality, driven to solve the world’s biggest challenges through human-inspired social innovation. Passionate about Ibiza. The Caribbean. Music. Kiting. Kickboxing. Tech. Oceans. Yoga. Yup, I might even buy leggings...
Customer engagement is key to the success of any marketing campaign. Discover how to drum up excitement and participation in your next initiative. From social media giveaways to local in-store contests, businesses have found innovative ways to spark customer engagement around their marketing initiatives. Regardless of what specific approach is used, it's crucial for businesses to not only capture attention but also create a sense of excitement and involvement among customers. However, leaders may not always be sure of the best way to drive that engagement. To help entrepreneurs and business leaders looking to drum up engagement around a specific marketing initiative, 13 members of Rolling Stone Culture Council shared their expert insights. Read on to discover their best strategies for increasing customer engagement and why they're effective in driving success.
From prioritizing necessary but high-cost items to leveraging technology, learn more about how to manage costs wisely while scaling your business. When it comes to scaling a business, managing finances effectively is crucial for success. As a business grows, so do its expenses, and without careful management, costs can quickly spiral out of control. But how can you keep costs under control while expanding your business? Below, Rolling Stone Culture Council members share expert tips and insights for managing costs wisely when scaling your business. From tracking expenses to optimizing processes and negotiating with suppliers, these strategies can help you build a sustainable business while keeping your finances in check.
Silos can often hamper collaboration, but with the right strategies, you can start working together more effectively. In today's fast-paced and competitive work environment, collaboration has become an essential skill for teams to succeed. While individual focus time is crucial, many projects require a diverse range of perspectives and skill sets to come to fruition. However, breaking down the silos that exist between team members and departments and often hinder this success can be challenging. Leaders must create an environment that fosters collaboration by encouraging open communication, promoting cross-functional teams and implementing collaborative tools and practices. To help you do this, a panel of Rolling Stone Culture Council members explain how leaders and their teams can break down silos and become better collaborators.
If you've spotted an employee who has "quiet quit" their job, it's not too late to turn things around. In today's fast-paced and competitive work environment, retaining employees has become increasingly challenging. One growing phenomenon that has added to this challenge is the concept of "quiet quitting" — employees who have disengaged from their work but are still physically present in the workplace. Companies often struggle to identify and address this issue, which can lead to decreased productivity, increased turnover and a negative work environment. Below, a panel of Rolling Stone Culture Council members offer some practical advice for reengaging and motivating employees who may be quietly quitting, along with strategies for preventing this phenomenon from happening in the first place.
When applied to business, storytelling can serve as an incredible tool for marketing, pitching, developing thought leadership and more. Storytelling is an incredibly important art form for business leaders to master. After all, a compelling story is often what convinces many consumers to purchase a business's products or services. By crafting and presenting a relatable story, businesses are able to connect in a more personal way with consumers, employees and investors, thereby increasing sales and investment opportunities, improving their thought leadership status and creating brand loyalty. Below, 12 Rolling Stone Culture Council members discuss how to hone your business storytelling skills and why these methods are so effective.
Media appearances are excellent ways to raise positive awareness about your brand, but you'll need to make a great impression first. Getting press for your business helps your public relations tremendously, whether it means being featured on a podcast, an Instagram Live or even a news segment. Giving a face to the business helps humanize the brand and also allows you to share more explicit insight into your company's values. Making a good impression is key, but the pressure of a live video or audio segment can be nerve-wracking. To help, 14 Rolling Stone Culture Council members share their tips for making sure you're prepared to represent your business well.
Predicting the Future In an era of uncertainty and rapid technological change, there is a great need for seers who do not shy away from answering the question: What would the world look like in 2030, 2040, or 2050? Humanity will change more in the next 30 years than in the previous 300 years. Sixth Sense on Trends Making bold future predictions and new-breed trend watching for brands, media, sports, and entertainment brands. With a prediction accuracy rate of 84% ahead of the game, and frequently sourced by the media. Live on Stage & Virtual Shows In 20 years, we have produced 2,500+ live on stage and virtual talks, fireside chats, college tours, and business conferences. With entertaining headliner acts, global speakers & hosts. Storytelling Partnerships With leading brands, events, and media, we invent, produce, and present compelling customized content, podcasts, tv and radio shows, virtual events & business conferences.