Speaker - Entrepreneur - Futurist - Activist Igor Beuker
Member Since March 2021
A misfit on a mission In the space of 25 years, Igor was kicked out of professional football and went from a University dropout to a radical marketing visionary and modern-day serial entrepreneur. He has become one of the prominent speakers in the international business speaking circuit. In the spotlights Igor is a top marketing innovation speaker and futurist known for his foresight on trends and technologies that disrupt business, economy, and society. Described by audiences as “Burning Man Meets TED.” Behind the scenes A social entrepreneur with 5 exits and angel investor in 24 social startups. Advisory board member at revolutionary tech/media companies, Hollywood sci-fi think tank member, award-winning marketing strategist for brands like Amazon, L’Oréal, Nike, and Unilever, and a futurist for Fortune 500s. Purpose-driven leadership Notorious for his energetic, bold, witty, and purposeful personality, driven to solve the world’s biggest challenges through human-inspired social innovation. Passionate about Ibiza. The Caribbean. Music. Kiting. Kickboxing. Tech. Oceans. Yoga. Yup, I might even buy leggings...
If your business is failing, a poor partner relationship could be to blame. Regardless of whether you’re best friends, family members, industry colleagues or anything else, two people always enter into a business partnership hoping to leverage each other’s strengths and build a successful business together. However, real life may not always play out so smoothly. If your business isn’t doing as well as you’d hoped — or is even failing — but you can’t seem to find the root cause, you may consider looking at the state of your business partnership. From disagreeing on core values to avoiding each other entirely, issues within your relationship with your business partner can have a direct effect on the way your business runs and, ultimately, whether or not it succeeds. If you find yourself questioning whether or not you and your business partner are as compatible as you thought, look for these seven signs as outlined by the business leaders of Rolling Stone Culture Council, and then determine whether you can heal your relationship or whether it would be beneficial to part ways.
Scaling sustainably is all about the right timing. Running a business is all about taking risks, and so it may not always be clear when or how you should make a move. However, that doesn’t mean business is a guessing game. With data, personal experience or the experience of others at your disposal, you can make smart, educated decisions about the steps your business should take next. When it comes to scaling your business, though, timing is everything. Thankfully, there are signs you can watch for that will help you determine the best time to expand and the right speed of growth. Below, the business leaders of Rolling Stone Culture Council offer their guidance as they discuss seven signs that it may in fact be time to scale your business and what a leader should do upon noticing any of these signs.
Boost your marketing efforts by ensuring your data collection is effective and efficient. When it comes to properly marketing to your customers, data is king. Armed with information regarding who is buying their products, from where and why, companies can make smart decisions about how to continue marketing to this audience and how to try marketing to any new ones they might want to reach. But if you’re not collecting the right data, or if you’re not collecting it in the most effective way, an overload of information can actually be more harmful than helpful. To ensure you make the best use of your resources and time when collecting consumer data, the business leaders of Rolling Stone Culture Council have a few ideas that can help you succeed. Here, they discuss their insights around how to better coordinate consumer data collection so it's actually useful to you and your team, as well as their best tips and tricks for doing so.
Leveraging contractors can be a great move for your business if you set them up for success. Whether they're writing content for your website or editing your social media videos, freelancers and contractors can be a major help to growing businesses. However, like any part- or full-time employee, they need to be set up for success in order to help your business achieve its goals. Whether through detailed communication or resources and support, treating freelancers like you would any permanent staff member ensures they’re able to do their best work. For further guidance, consider the following advice from the business leaders of Rolling Stone Culture Council. Below, they share useful tips for building positive working relationships with your freelancers and explain why doing so is so key to the success of your company.
Losing your passion doesn’t mean it has to be gone forever. It’s not uncommon to make your career your passion, to want to work on something you feel inspired by and that gets you excited to go to work each day. However, even if you’re in your “dream job,” it’s possible to sometimes feel like you’ve lost that passion. Whether it’s a series of failures that have you questioning your abilities or a combination of long hours and too many tasks piling up making you desperate for rest, there are a number of factors that can leave you wondering if you’ve lost your passion forever. As business leaders and entrepreneurs, the members of Rolling Stone Culture Council have also felt the fatigue and self-doubt of lost passion. Here, they share their best advice for how to regain the passion for your career and discuss how losing their own passion has helped to shape their careers today.
Customer engagement is key to the success of any marketing campaign. Discover how to drum up excitement and participation in your next initiative. From social media giveaways to local in-store contests, businesses have found innovative ways to spark customer engagement around their marketing initiatives. Regardless of what specific approach is used, it's crucial for businesses to not only capture attention but also create a sense of excitement and involvement among customers. However, leaders may not always be sure of the best way to drive that engagement. To help entrepreneurs and business leaders looking to drum up engagement around a specific marketing initiative, 13 members of Rolling Stone Culture Council shared their expert insights. Read on to discover their best strategies for increasing customer engagement and why they're effective in driving success.
Predicting the Future In an era of uncertainty and rapid technological change, there is a great need for seers who do not shy away from answering the question: What would the world look like in 2030, 2040, or 2050? Humanity will change more in the next 30 years than in the previous 300 years. Sixth Sense on Trends Making bold future predictions and new-breed trend watching for brands, media, sports, and entertainment brands. With a prediction accuracy rate of 84% ahead of the game, and frequently sourced by the media. Live on Stage & Virtual Shows In 20 years, we have produced 2,500+ live on stage and virtual talks, fireside chats, college tours, and business conferences. With entertaining headliner acts, global speakers & hosts. Storytelling Partnerships With leading brands, events, and media, we invent, produce, and present compelling customized content, podcasts, tv and radio shows, virtual events & business conferences.