FounderMarquet Media, LLC
Member Since August 2022
Kristin Marquet is an experienced publicist and business owner with a track record of over 14 years. As the creative director of Marquet Media, LLC, she takes charge of the company's day-to-day operations while spearheading client campaigns. Throughout her successful career, Kristin has forged valuable partnerships with renowned brands and notable entrepreneurs. Some of her esteemed collaborators include Amy Feind Reeves, a well-known author and entrepreneur; Michelle Lewis, a celebrity entrepreneur and podcaster; Angela Ficken, a psychotherapist and entrepreneur, among others. Together with her clients, Kristin has garnered media coverage in prestigious outlets such as Inc.com, Forbes.com, Fortune.com, Wall Street Journal, and Entrepreneur.com. Kristin's educational background comprises rigorous data science, business, and public relations studies. She has pursued academic excellence at institutions like Boston University, New York University, and Massachusetts Institute of Technology. Currently, she is furthering her education by pursuing another master's degree from Northwestern University. Additionally, Kristin co-hosts the podcast "No Apologies: Uncensored Insights with Nic & Kris" alongside Nicole Paap. She is a member of the Young Entrepreneur Council and the Fast Company Executive Board.
Sep 12, 2023
Mastering the art of storytelling can increase your odds of overall success. The story a company tells to its audience has a direct impact on the way its potential customers think and feel about its brand. Whether you want to inspire trust, encourage a feeling of camaraderie or build subject matter authority, the way you communicate your message will often determine how successful you are as a business. In this way, your ability to weave a narrative into your brand messaging should be a skill you are always looking to improve upon. As business leaders themselves, the members of Rolling Stone Culture Council have experience sharing the stories of their own brands. Here, they offer their help by recommending their top tips for how to improve your storytelling to better communicate your brand’s message to your intended audience.
Failure can be one of life's greatest teachers. At one time or another, every leader will experience some degree of professional failure. While the experience can be disappointing or frustrating, it can also serve as a powerful teacher, imparting valuable lessons that can shape one's views or career trajectory. If you've experienced failure in your professional journey, know that you're not alone — and you're not down for the count. Below, 12 members of Rolling Stone Culture Council share the biggest lessons they've learned from professional failure and the lasting impact of that hard-earned wisdom.
Standing out isn’t just about having the best idea. In a world saturated by millions of businesses all claiming to have the perfect solution to whatever problem consumers have, trying to find ways to make your own business rise above the noise can seem like an impossible endeavor. However, even businesses with fierce competition can find ways of standing out — with the right strategy, of course. To truly get your business noticed and to amass a large following of devoted customers, you’ll need to think thoughtfully about your customers, their needs and what your business can provide that no other business can. To help get you started, nine business leaders from Rolling Stone Culture Council share their insights on differentiating your company from the competition and recommend a few steps you should remember to take to help ensure your success.
Unravel the mystery behind plummeting sales. Experiencing a sudden and significant drop in sales can be a distressing ordeal for any business owner. When faced with this challenging situation, it is crucial to act swiftly and decisively to diagnose the root causes and implement effective solutions. By understanding the reasons behind the decline in sales, businesses can make informed decisions and deploy targeted measures to reinvigorate growth and reclaim their competitive edge. Below, 10 Rolling Stone Culture Council members explore essential steps to troubleshoot sales slumps, enabling businesses to identify underlying issues and devise strategies to reverse any downward trends.
Getting your team to work together often starts with you. In creative industries, an agile work culture helps create an environment which encourages the teamwork and collaboration necessary to come up with new and innovative ideas or thoughtfully expand on existing ones. Part of creating an agile work culture, however, is ensuring your team has what they need to collaborate effectively. To do so, you’ll need to take stock of your current work environment to find areas for improvement. Whether it’s leading by example, offering full autonomy on projects or defining clear roles and expectations, there are a number of approaches you can take to nurture a collaborative environment — with some approaches less obvious than others. Here, the business leaders of Rolling Stone Culture Council offer their best tips for building an agile, collaborative work environment for your employees and why it’s so key to do so.
Choosing the right partner could mean skyrocketing sales for your brand. With around 72% of Gen Z and Millennials following influencers on social media, it’s difficult to deny the powerful reach influencer marketing can have on such a large portion of the consumer population. Influencers not only boast an established audience of viewers, but they also possess a unique, loyal and trusting relationship with their audience members — something a brand may have difficulty achieving on its own. Naturally, more and more brands are looking to partner with influencers to help sell and promote their products; however, doing so shouldn’t be an impulse decision. Before partnering with an influencer, you’ll want to consider the following seven factors as outlined by the business leaders of Rolling Stone Culture Council. By following their recommendations and building out a well-planned strategy for your influencer marketing campaign, you could generate not only more sales but an audience of loyal customers as well.
Marquet Media, LLC
Marquet Media, LLC is an award-winning, New York-based PR, analytics, design, and digital marketing agency. From advising start-up companies on raising capital to guiding established organizations looking to bring a new product to market, reposition themselves, or generate mainstream press, we have worked with clients across all media platforms. We work with each one of our clients independently to create media opportunities that will help them achieve their business and communication objectives – both on budget and on time. Throughout the last 15 years, we’ve launched over 1,000 brands.