Member Since 2021
Oakland CA Area
Silicon Valley veteran with over 8 years experience working for companies such as Google & YouTube. Currently co-founder of dynamic marketing and events company Toasted Life.
To build a community of fans, you’ll need to hand them the reins.
In order to engage your viewers, you have to first create something worth watching.
You don't need a brick-and-mortar store to make a lasting impression on your customer.
Free apps, tools and products still need to be highly appealing to entice users to keep coming back.
To ensure success, it's critical to learn how to identify the right candidates from the start.
The pandemic required a quick pivot to online events and new ways of thinking about revenue.
If your messaging feels inauthentic, consumers will walk away in favor of a brand that's more genuine.
Stories, Reels and TikToks can be great ways to connect with your audience and highlight your brand.
As consumer trust in corporations wanes, it's up to culture businesses to lead the way in authenticity and transparency.
Leaders in the culture space have a unique opportunity to shine a light on the underrepresented groups they serve.
Your team may be stressed, but empowering them to experiment can keep them moving forward.
Spend time carefully thinking through your options and don’t rush the process.
Don't let the silos of your day-to-day work hinder your ability to collaborate as a team.
Toasted life is events and lifestyle brand that fosters community, and provides a platform for social/professional expression, connectivity and fun in many major US cities.