Mike Weinberger

Member Since 2021

Mike Weinberger

Chief Executive Officer

Unity Rd.


With 20 years of franchise experience, I’m focused on growing emerging concepts into nationally recognized brands. I’ve developed global franchises with more than 450 units worldwide and locations in 8 countries. I co-founded Unity Rd. and the cannabis franchise system effectively bridging together the worlds of franchise and cannabis. I have also trained as an attorney and practiced in franchise and real estate law with a focus on providing legal support to start-ups and small business owners.


  • Contract Negotiations
  • Corporate Law
  • Ligitation


April 14th, 2023

Nine Essential Steps Professionals Can Take to Stay Relevant in an AI-Dominated World

Critical thinking, relationship-building, adaptability and other uniquely human traits will be the key to success in today's AI-dominated work landscape.

April 12th, 2023

The Human Side of Business: Incorporating Fun Increases Productivity and Creates Great Work Culture

Times have changed, and expectations are high — as evidenced by the Great Resignation, quiet quitting and the persistently hopeful idea that work can and should be enjoyable. 

February 23rd, 2023

Revolution To The Workforce: Finding New Purpose In The Cannabis Industry

If you’re sold and want to make the leap, it’s easier than you think.

February 9th, 2023

11 Ways to Turn Your Customers Into Brand Loyalists

You can't necessarily buy brand loyalty, but you can earn it with the right customer experience and engagement tactics.


Unity Rd.

Unity Rd. is the first national cannabis dispensary franchise model in the U.S. Since launching in 2018, Unity Rd. has always had one mission and vision in mind for the cannabis industry: to inspire confidence in the benefits of cannabis for all. From consumers to entire communities to investors, Unity Rd. was founded on the belief that everyone has a place in the budding $27 billion industry. The result: High-quality cannabis products guests can rely on that are sold in shops run by local entrepreneurs who are backed by Unity Rd.’s collective 200+ years of legal cannabis and franchising experience. An industry pioneer, Unity Rd. is the retail franchise from Item 9 Labs Corp. (OTCQX: INLB). The franchise has been named one of the top cannabis retail leaders in the nation by MJBizDaily, became the first concept of its kind to become a member of the International Franchise Association (IFA) and was named one of the “Best Cannabis Companies to Work For” in the dispensary category of Cannabis Business Times’ 2022 and 2020 lists. Unity Rd. currently has four shops open and multiple agreements signed with 20-plus entrepreneurial groups who are developing the brand across 10-plus states. For more information, visit www.unityrd.com


  • Franchising
  • Retail
  • Cultivation