Member Since December 2021
Skills
About
I am a banking executive with over 20+ years of leadership experience in sales, marketing and RM roles in banking and financial services. I have been a part of 3 cannabis banking programs as team lead and acted as a consultant to dozens more all around the country. Currently, I am also serving as a Board Member and Treasurer for Asian Cannabis Roundtable
Peter Su
Published content

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As the global cannabis industry grows, a number of pivotal factors come together to shape its growth.

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Pre-rolls, those familiar cannabis staples enjoyed by enthusiasts and novices alike, have experienced a remarkable evolution that sets up market players to serve consumers.

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Embracing podcasting as a marketing tool empowers cannabis companies to break free from constraints, establish connections and forge relationships with cannabis consumers.

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The Fourth Industrial Revolution is a game-changer for cannabis businesses, providing leaders with the tools they need to grow and scale their operations effectively and profitably.

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So, cannabis industry, for your next hire, perhaps consider the music industry ranks.

expert panel
Media appearances are excellent ways to raise positive awareness about your brand, but you'll need to make a great impression first. Getting press for your business helps your public relations tremendously, whether it means being featured on a podcast, an Instagram Live or even a news segment. Giving a face to the business helps humanize the brand and also allows you to share more explicit insight into your company's values. Making a good impression is key, but the pressure of a live video or audio segment can be nerve-wracking. To help, 14 Rolling Stone Culture Council members share their tips for making sure you're prepared to represent your business well.