Robyn Duda

Strategist | Cultural Architect | Experience Innovator Robyn Duda is a sought-after strategist, creative producer, and culture architect who specializes in building movements—not just moments. With a deep background in experience design and human behavior, Robyn is a driving force behind the evolution of racquet sports culture in the United States. As the Co-Founder & CEO, she is the strategic engine behind RacquetX, the first event platform to unite tennis, pickleball, padel, squash, table tennis, and racquetball under one immersive, culturally relevant roof. From designing the business and consumer experience to leading America’s Racquet Week, Robyn reimagines how fans, athletes, brands, and media engage with sport. Known for bridging commercial goals with community-driven values, Robyn has helped global companies and startups tap into the power of intentional design and storytelling. Her work sits at the intersection of sports, lifestyle, wellness, and innovation—creating spaces where people feel seen, inspired, and mobilized. Robyn speaks on the future of sports culture, inclusive experience design, the convergence of play and purpose, and how to build with meaning in a distracted world.