Member Since January 2021
15 years experience in Brand Marketing specifically in experiential events within the spirits and cpg industry. Experience in media, agency, supplier and field marketing. Forward thinking creative event planner. Strong influencer, event production capabilites and market knowledge globally. Experiential Marketing and Event Entrepreneur Specialties: +Experiential Marketing +Branding +Luxury Lifestyle brands +Wine and Spirits industry +Event Planning +Product Launches +Event Marketing +PR and media out reach +Grass roots marketing +Trade Events +Social Media Marketing +Trade Shows +Road Shows +Influencer Marketing
Coming up with an idea can be challenging, but following the right steps can get you there faster. For many people, the hardest part of starting a business is coming up with a concept. No matter how many ideas you might have on the back burner, choosing the right one to execute can feel intimidating. This is especially true in the culture space, where the stakes are high and audiences are always looking for "the next big thing." Below, 15 Rolling Stone Culture Council members shared some important tips to help you come up with a business idea you think will have a big cultural impact. Read on to get their recommendations and learn how to implement them for yourself.
Set a better example for sustainability in business by starting with your own. With a big social push for environmental awareness, many organizations are looking for more eco-friendly and sustainable ways to run their businesses and produce their products. It’s a win-win situation for the planet and the companies, as conscious customers are likely to go out of their way to buy sustainable products and even spend more if they know a business is environmentally friendly. No matter the industry, every business leader can find ways to make a positive environmental impact. This is especially true of the highly visible culture space, which may influence a broader audience than the average business. For guidance on how to get started, eight members of Rolling Stone Culture Council shared their tips for business leaders who want to set better examples of sustainability.
In the culture space, taking risks is necessary if you want to reach new heights. Taking risks as a business leader can have a significant positive impact on your company if things turn out well, but it can also set you back if you haven’t fully thought through every pro and con. The practice of calculated risk-taking, however, is essential for business growth. But taking a chance on something in business can be difficult for any entrepreneur, which is why the members of Rolling Stone Culture Council shared 10 tips to help encourage fellow culture leaders to take more calculated risks and explained why doing so is vital to business success.
Rose Gold Collective
Event Designers | Creative Thinkers | Brand Storytellers Rose Gold Collective is a boutique event experience agency that consults on brand strategy and go to market theory to execution from trade shows to conferences and every event you may need in between! We are a group of collectors, creators and doers. We connect the dots between memories... people... and brands, in that order by designing experiential marketing programs. www.rosegoldcollective.com Looking for global event assistance? Decor | Production | Entertainment | Logistics | team building | Experiential contact: firstname.lastname@example.org