Member Since 2021
Bridge Strategic Communications LLC
New York City Area
Stu Zakim is a Strategic Communications professional with senior level experience in the entertainment, media and cannabis sectors. He has a strong background and proven track record in brand repositioning, integrated marketing programs, product launches, strategic media relations, development and implementation of corporate communications programs and crisis communications He has worked for some of the best known brands in film, magazines and television. Zakim has provided counsel to a variety of iconic media leaders including Jann Wenner, Bonnie Fuller, Christie Hefner, David Pecker and their publications - Rolling Stone, Playboy, Us Weekly, Shape and Star magazine among others. He has also worked as an executive at Columbia Pictures, Universal Pictures and Showtime Networks. He is also a frequent contributor to CNN and MSNBC on media issues. Zakim has been in the Cannabis space since 2013 as both a PR professional and advocate representing clients like The Happy Munkey, CryoCure and The Marijuana Business Association (MJBA) and writes regularly on Cannabis issues for Rolling Stone and other outlets. He launched Bridge Strategic Communications in 2009. Zakim, a graduate of Boston University's College of Communication, is a member of the Academy of Motion Pictures Arts & Sciences and the Academy of Television Arts & Sciences. He was recognized by his peers as one of Top 100 people in the cable industry and also serves on the Board of Directors of the Publicity Club of New York. His work on behalf of client Happy Munkey won 2 Clio's for 2021.
Even if you're short on cash, these 12 things will significantly boost your marketing efforts.
To get noticed, you’ll need to provide something worth noticing.
After all, 65 is the new 40.
There are a myriad of fresh ways to get the word out to potential customers.
A lot has happened since we last gathered.
By entering the mainstream media using the power of PR, we can change the conversation around cannabis.
Even if you're feeling video call burnout, there are ways to motivate yourself to connect in the digital world.
We, as communication professionals, need to build upon our relationships with the media partners we work with to change the way people look at cannabis.
Bridge Strategic Communications works with clients to raise, expand or reposition their profile to its various constituencies through integrated public relations programs. Clients include start-up and established properties in the media, entertainment and Cannabis industries. Recent accounts have included Fast Company's Innovation Festival, The Marijuana Business Association (MJBA), Dr. Mary Clifton, Digital Trends and TerrAscend Corp, The Happy Munkey, LIM College and CryoCure.