Theo Sastre-Garau

May 2nd, 2023

11 Low-Cost Strategies for Acquiring and Retaining New Customers

From building key relationships to traditional marketing strategies, there are many low-cost ways to attract new customers.

April 14th, 2023

Nine Essential Steps Professionals Can Take to Stay Relevant in an AI-Dominated World

Critical thinking, relationship-building, adaptability and other uniquely human traits will be the key to success in today's AI-dominated work landscape.

April 5th, 2023

Starting Q2 Strong: Tips from Successful Business Leaders

With Q1 behind them, business leaders can use Q2 as an opportunity to look ahead at what they want to achieve by mid-year.

March 31st, 2023

Eight Ways E-Commerce Brands Can Better Serve Their Customers

Meeting your customers’ needs should be the focus of any business — online or otherwise.

March 21st, 2023

Four Reasons Raising Funds Isn't Necessary To Create Your Company

For some, fundraising will be the best option for their business, whereas it may not make sense for others.

March 15th, 2023

10 Ways to Persuade Customers to Buy Even as Prices Are Rising

Despite rising prices across all industries, consumers will still spend money on the brands they love if they have a good reason.

March 9th, 2023

11 Effective Ways to Break Down Work Silos and Encourage Collaboration

Silos can often hamper collaboration, but with the right strategies, you can start working together more effectively.

March 2nd, 2023

New Business Owner? Nine Tips for Effective Resource Planning

Resource planning can be challenging, but it's an important step for keeping your budget and operations on track.

February 28th, 2023

11 Ways to Find Inspiration When Running Your Business

Business inspiration can come from any number of places, and sometimes it's the last place you'd expect.

February 9th, 2023

11 Ways to Turn Your Customers Into Brand Loyalists

You can't necessarily buy brand loyalty, but you can earn it with the right customer experience and engagement tactics.

February 7th, 2023

Nine Ways to Help Your Business Get Noticed on Social Media

Getting noticed in the increasingly crowded social media realm can be challenging, but there are a few effective strategies that can help.

January 31st, 2023

Eight Ways to Maintain Your Team's Momentum in the New Year

Tackling that "post-holiday slump" head-on is the best way to keep your team's morale and productivity up all year long.

January 25th, 2023

Building Your Network? How to Find the Right People to Connect With

With so many different people in any given industry, it's helpful to know how to identify the right individuals to network with.

January 18th, 2023

New Business Idea? Follow These 10 Steps To See If It's Viable

Before getting carried away with an exciting new idea, it's important to confirm it makes business sense to pursue it.