Member Since February 2021
Vanessa Gabriel is the CEO and co-founder of Drop Delivery, the cannabis industry’s only all-in-one delivery technology solution for delivery companies and retailers. A twenty-something, self-described serial entrepreneur, Vanessa previously co-founded Greenlight Technologies, a leading order-ahead, and digital loyalty software in the cannabis industry, which was acquired in 2018 by publicly-traded Leafbuyer Technologies. Before jumping into the cannabis industry, Vanessa’s passion for fashion led her to co-found aSociete in 2011, a shopping platform for millennials to shop for their favorite fashion brands from all across the web in a simple, entertaining, and engaging way. She later created WNDRLUST in 2014, an interactive marketing platform that brought existing fashion editorials, such as photo lookbooks and films, to life with shoppable technology. Vanessa launched both companies with Drop Delivery co-founders Marc Lopez and Jade Gabriel while all were still in college. Vanessa Gabriel attended the Eberhardt School of Business at the University of the Pacific and Leeds School of Business at the University of Colorado Boulder.
Tech may be the right tool you need to get ahead. When used correctly, technology has the power to help make people better versions of themselves — whether that’s someone who never misses an event or someone who can be reached at a moment’s notice. This applies to the workplace as well, with an ever-increasing number of software, apps and tools designed to help busy professionals get more done in their day. For many business leaders, properly leveraged technology is the secret to their productivity success. Below, a panel of Rolling Stone Culture Council leaders discuss the ways they use technology to help improve their productivity or work motivation throughout the day and why these strategies work so well.
Preparing for success tomorrow means taking thoughtful steps today. In business, often the only thing that is certain is uncertainty. You never know if your product will sell or if you’ll make enough money to last another year or if being an entrepreneur is really your true calling. While no one can predict what tomorrow will bring, there are ways you can help to guarantee your business will remain successful no matter what the next day may bring. Below, a panel of Rolling Stone Culture Council members offer their best tips for “future-proofing” your business and explain how these tips will help ensure your business is secure.
Advertising isn’t the only way to get your event noticed. If you’re a new business trying to drum up awareness or an established business just trying to expand your reach, pop-up events are a great way to get your brand in front of more potential customers. Because of their temporary nature, they’re perfect for creating a sense of urgency and mystique that will draw in curious minds. But how can businesses best capitalize on these events? To help answer that question, a panel of Rolling Stone Culture Council experts weigh in with their best tips on how to run a successful pop-up event and generate buzz for your business.
Your employees can have valuable insights, so it’s important they have an opportunity to share them. As the ones who are deeply involved in the day-to-day running of a business, employees often have the best insights about what does and doesn't work in a company. When you’re a leader, figuring out what employees think about how operations could be improved can be a vital part of ensuring your business’s success. Ingraining employee feedback as part of your company’s culture, therefore, can ensure you hear your team’s opinions on a regular basis. To help you accomplish that, a panel of Rolling Stone Culture Council members offered their own opinions on how you can make feedback a part of your company culture and make sure everyone is heard.
Sometimes scaling quickly isn't the best path forward. While it's every company's hope to grow, what many companies may not realize is that quick, explosive growth might not actually be the best way to scale. Though some companies may not have a choice if they experience sudden “overnight” success, those actively looking to skyrocket in popularity and sales need to consider a few important points first. Below, 11 business leaders from Rolling Stone Culture Council list some of the points an entrepreneur should be concerned about if they’re looking to grow their company quickly, and offer their best tips for scaling successfully in the long term.
Grabbing your audience’s attention starts with an intentional strategy. Since the advent of platforms like Facebook, YouTube, Instagram and others like them, companies have been trying to find the secret behind some of the internet’s most viral content in order to reproduce it for themselves and garner some major attention. While at times what content sparks such engagement may seem totally random, deeper study indicates there may be similarities after all. To shed some light on the “recipe” behind most viral content, a panel of Rolling Stone Culture Council members share 10 characteristic elements of this type of content and what businesses need to focus on if they want to “go viral” themselves.
Software designed for the rapidly growing cannabis delivery service in mind. Combining inventory management, loyalty program & CRM, and a cannabis-specific driver app & logistics.