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Vicente Marti



Member Since January 2021


Business Development
Business Strategy


Vicenc Marti is elrow President and Board Member. He joined the company in late 2014, partnering with the founding family at elrow, the legendary Arnau family from Fraga, Spain. In his capacity at elrow, he leads the finance, strategy, brand partnership and IT functions, working alongside CEO Juan Arnau Jr. Vicenc has been instrumental in developing elrow as the largest show travelling concept in the world of electronic music, with 160 shows in 75 cities in 40 countries. More than 1 M people attend an elrow party every tear. Vicenc is also the former CEO of Tangelo Games and still advises the company on M;&A. Tangelo is, a leader in social casino mobile games. Vicenc founded Tangelo s predecessor, Akamon Games, in 2011 and was its CEO until it was sold to Tangelo in November 2015. He is also an Advisor at Spice VC, a fully tokenized fund that is investing in leading blockchain start ups and ICO. Simultaneously, he is a Board Member at Tipsterchat, a start up in the content for sports betting space as well as President of the leading Immersive Marketing Agency The Department UK in London and a Founder at The Department Studios, a hot start up with premium IP in the Immersive Theatre industry. Priorly in his career, he was the CEO of the fashion company Custo Barcelona as well as CCO ( Chief Commercial Officer) of Vueling Airlines, participating in the four person IPO team which took the company public in December 2006. Before that, he spent six years at the global gaming and gambling giant Cirsa. Vicenc held various positions at Cirsa, including a stint as CEO of the interactive gaming business unit, Cirsa Interactive. Vicenc attended Saint - Louis University in St. Louis, Missouri, USA and graduated with a BA Cum Laude in Communications in 1993. He also obtained an MBA from IESE Business School in 2005 and successfully completed the Stanford Business School Senior Executive Program in 2009 as well as Oxford s Said Business School course on Blockchain Business Strategy in 2018 . He also completed Singularity University Executive Program in February 2019. Vicenc was born in Barcelona, Spain in 1968, and is today 52 years old. He is married with three children as is based between Barcelona and Ibiza, although in the world prior to Covid he traveled frequently to New York, San Francisco, Las Vegas, London, Tel Aviv and Singapore. He speaks four languages: English, French, Spanish & Catalan and enjoys sports, cooking, reading. His two passions are his yearly pilgrimage to Burning Man in the Nevada desert and to follow FC Barcelona wherever they play.

Published content

14 Important and Worthwhile Goals Companies Should Set for 2023

expert panel

Setting relevant and meaningful goals for your company will motivate employees and help boost business overall. The first few weeks of the new year is the perfect opportunity for businesses to reflect on the previous year and set new goals accordingly. By looking at what worked and what didn't, you can understand what changes to make to reach meaningful, realistic and relevant objectives by the end of 2023. Moreover, having goals can help you rally your team for a common cause and inspire greater collaboration and productivity. To that end, 14 Rolling Stone Culture Council members each share one goal companies should set for themselves this year, and why they believe this goal is so worthwhile. If you're looking for inspiration on where to focus your efforts, consider starting here.

Nine Pandemic-Era E-Commerce Trends That Need to Stick Around a Bit Longer

expert panel

These popular trends may have enough staying power to last well into the future. While the Covid-19 pandemic has had its fair share of negative effects, it has also been responsible for a number of positive cultural shifts, especially in the e-commerce space. Stay-at-home orders and social distancing forced consumers online and caused companies to pivot, adapt or fail — and that meant major digital changes were made to the traditional shopping experience.  But while many business owners (and customers) are ready to get back to normal, nine leaders from Rolling Stone Culture Council list some of the pandemic-era e-commerce trends they think will stick around for the foreseeable future and why they’ve been such valuable changes to the retail status quo.

Help Your Business Stand Out With These 10 Short-Form Video Content Strategies

expert panel

Stories, Reels and TikToks can be great ways to connect with your audience and highlight your brand. In today’s highly digital world, individuals are constantly bombarded with distractions like texts, social media notifications and more. As a result, when consuming content online, most people prefer short-form videos on platforms like Instagram and TikTok that deliver quick, visually engaging messaging. If you've never explored short video content as a marketing strategy, there are a few important things to remember when developing your posts. Below, a panel of Rolling Stone Culture Council members shared tips for leaders looking to use short videos to make their businesses stand out. Here’s why these tactics are so useful and how you can leverage them for your brand.

Could NFTs Be a Potential Game-Changer for the Live Events Industry?


The live events space is only one of the many industries that could be completely disrupted by NFTs.

10 Tips to Take More Calculated Risks as a Business Leader

expert panel

In the culture space, taking risks is necessary if you want to reach new heights. Taking risks as a business leader can have a significant positive impact on your company if things turn out well, but it can also set you back if you haven’t fully thought through every pro and con. The practice of calculated risk-taking, however, is essential for business growth. But taking a chance on something in business can be difficult for any entrepreneur, which is why the members of Rolling Stone Culture Council shared 10 tips to help encourage fellow culture leaders to take more calculated risks and explained why doing so is vital to business success.

Company details


Company bio

Since 1870 and through 6 generations, the Arnau have only had one thing in mind, to entertain and make people have fun. Today, more than ever, this remains our mission in a new period for this long line of entertainers, under the name of elrow Family. We want you to enjoy our shows and performances. Our overwhelming obsession is to never let our public down. Our driving goal is for you to have fun and a great time when you come. While we continue to do so, we can only say it is an honour for us to be here for you and make you a little bit happier. You are also part of the show. So welcome to the elrowFamily. *GREAT SHOWS NEED EVEN GREATER TEAMS* Know more about us at



Area of focus

Management of Clubs
Electronic Dance Music Events

Company size

201 - 500

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Rolling Stone Culture Council is a vetted professional network of influential business leaders in the music, entertainment, media, food & beverage, fashion, sports, gaming and cannabis industries.