Yule Georgieva

I was born and raised in the Yukon, but to a German family so grew up enjoying wine on my grandmother’s terrace in Baden, purchased from the local vintner who made the 2€ bottles from the surrounding vineyards and sold them casually from his garage. Those summers shaped my connection to wine as a conduit of history, of culture, and of memory. I went on to study history and foreign languages at Stanford and McGill, in some ways a reflection of that early-sown desire to understand the world, before building a career in strategy and pursuing an MBA. Today, as COO at InVintory, I bring together my business acumen and my love of wine. InVintory is a Toronto-based wine collecting platform, whose vision is to bring your world of wine to life, enabling enthusiasts and collectors alike to learn about wine, manage their collections, and engage with others. With technology and data, we are enhancing the experience of wine, using modern tools to fortify the traditions of this storied industry.