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Chaya Rosenthal's avatarPerson

Chaya Rosenthal

VP of MarketingAlamo Drafthouse Cinemas

Austin, Texas Area

Member Since October 2020

Skills

Digital Marketing
Email Marketing
Online Marketing

About

Innovative, revenue-driven business and marketing strategist with 15+ years of experience successfully building and redefining world-class brands. Proven track record increasing visibility and profitability for leading e-commerce, entertainment and technology companies.

Company details

Alamo Drafthouse Cinemas

Company bio

“The Alamo Drafthouse Cinema is good food, good beer and good film, all at the same place!” That’s how we described ourselves in 1997, and that mission hasn’t changed and will never, ever change. For over two decades we’ve worked to make the Alamo Drafthouse experience the best cinematic experience in the world. Here’s how. We don’t just want to be another multiplex. Everyone who works at Alamo Drafthouse, from the managers to the servers to the kitchen staff, is passionate about film. To us, the latest entry in the Marvel Cinematic Universe can be just as worthy of attention and celebration as a foreign language drama. Through our Drafthouse Recommends program we've committed ourselves to helping innovative and challenging films like GET OUT, THE FLORIDA PROJECT, and CALL ME BY YOUR NAME, and find an audience. Celebrating classic cinema is also something we take seriously. Whether it’s an interactive Movie Party presentation of a timeless classic, a chef-inspired feast with a menu paired to a film, or a re-evaluation of a lost gem, we love sharing the movies we love with Alamo Drafthouse audiences of all ages. When you see a movie at Alamo Drafthouse, you get cold drinks, delicious meals and tasty local beers, brought to your seat by a server. Need a free refill on your popcorn or soda? Raise an order card and we’ll get it taken care of quickly. Each Alamo Drafthouse's menu has food, snacks & dessert prepared fresh from locally sourced ingredients. Plus, our chefs regularly create special menus inspired by classic cinema and big upcoming blockbusters, like an all-Pakistani menu curated by Kumail Nanjiani for THE BIG SICK or a take on African flavors for BLACK PANTHER. Beer is our middle name at Alamo Drafthouse, so we make certain that every Alamo Drafthouse location highlights and promotes the best local craft breweries. Our bar staff also loves to innovate, and are constantly mixing up new cocktail creations that’ll elevate the cinematic experience.

Industry

Entertainment

Area of focus

Cinema
Movie Theater
Movies

Company size

1,001 - 5,000