Skills
About
Aisha Alves is a culture builder and super-connector in the cannabis industry, with deep expertise in executive recruiting, DEI, and workforce development. As Market Director at FlowerHire, she’s placed over 100 senior leaders in high-growth cannabis startups and supported national hiring strategies through community engagement and thought leadership. A passionate advocate for equity, Aisha also leads education and programming at CannabisLAB, where she curates events and mentors women and BIPOC professionals across the industry. Her background spans beauty, nonprofits, and international development, bringing a uniquely inclusive and strategic lens to every stage and conversation.
Aisha Alves
Published content
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As more women approach midlife with curiosity and agency, the industries built around wellness are being forced to keep up.
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When a biological experience is named, it becomes measurable.When it becomes measurable, it becomes market-shaping.
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Cannabis is now entering a similar inflection point, where algorithms may shape what gets grown, how it’s sold, and who wins in a rapidly growing industry.
Company details
FlowerHire
Company bio
We are trailblazers, committed to the transformative power of the plant to unlock economic opportunities and empower a hopeful and change-inspiring future. Founded in 2017, our team of experienced talent and recruiting professionals are dedicated to helping companies build, scale, and retain world-class teams. We partner with cannabis companies – at any stage of their growth – to provide high-touch services, including retained and embedded search, strategic talent management, and comprehensive HR advisory, while empowering individuals to succeed in crafting their cannabis career. Our advisory practice guides cannabis companies to strategically improve their human capital processes for compliance, performance management, retention, compensation design, and other specific needs of each company. We are FlowerHire. Talent in Cannabis™