Skills
About
My career blends innovation, purpose, and bold ambition—anchored by the fearlessness that comes from viewing “failures” as our greatest learning tools. As a leader at VICCI, the holding company behind Kellymoss and Riley, I am building a portfolio of legacy motorsports brands united by a mission of innovation, cultural impact, and growth. Beyond racing, I am passionate about inspiring others to dream boldly, embrace failure as fuel for progress, take full ownership of their happiness, and connect deeply with the purpose behind their work. Central to my vision is growing our sport through diversity and actively engaging the next generation, ensuring motorsports remains a thriving, inclusive, and impactful arena for years to come.
Victoria Thomas
Published content
expert panel
Here's how to build brand partnerships rooted in authenticity, trust and shared purpose — the kind that inspire audiences and stand the test of time. Today's audiences can spot inauthentic marketing a mile away. That's why the best and most successful brand partnerships are those that feel real — grounded in shared values and genuine connection. Building this kind of collaboration requires mutual trust, creativity and a shared commitment to growth that lasts well beyond a single campaign. To explore what makes these relationships last, Rolling Stone Culture Council members share how brands can create partnerships that grow stronger with time.
Company details
VICCI Inc
Company bio
VICCI is the parent company behind two of motorsport’s most iconic names: Kellymoss and Riley Technologies. Kellymoss is the winningest Porsche team in history, while Riley stands as one of the most dominant chassis manufacturers and race teams in IMSA history. VICCI’s mission is to preserve and grow legacy brands by providing shared services in HR, IT, marketing, insurance, and other core functions — driving efficiency and stability so each brand can focus on its area of excellence. VICCI is not only strengthening its heritage brands, but also expanding their influence into cultural initiatives, from advancing diversity in racing to inspiring the next generation through youth-focused programs. VICCI is redefining what it means for legacy motorsports brands to thrive in the modern era.